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Scrolling and Infodemic: Gaming as the Key to Winning the Battle for Audience Attention

As capturing attention becomes increasingly challenging and audiences grow more discerning, a critical question arises: How can brands stand out and foster genuine engagement in a sea of sameness?
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We all (yes, all) play more than we think

Discover how, without realizing it, everyday life and video games are more connected than we might imagine
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Tech 4 Management: Gamification and Artificial Intelligence in talent adquisition and recruiting.

In an increasingly dynamic world, technology has become a crucial ally for companies management, whether it’s for attracting talent or improving the team dynamics.
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¿Estás preparando tu propuesta de fin de año? La gamificación como clave para impulsar los anuncios digitales

la gamificación se posiciona como uno de los aliados fundamentales para tu estrategia de marca en para fin de año: 4 razones por las que esta puede ser tu próxima herramienta de publicidad digital.
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5 questions answered with gamification

In this path towards digital transformation, gamification, which involves applying elements of video game design to non-recreational contexts or activities, emerges as an essential tool that redefines the rules of the game.
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Transforming Experiences and Building Connections with Eterfy

Discover how our customizable trivia solution becomes the key to building exciting experiences tailored to brands and organizations.
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Elevating Daily Life with Curiosity-Infused Engagement

Versatile and Appealing, Trivia Crack® Emerges as an Attractive Partner in the Phygital Business Landscape.
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For gamers, content is (still) king

What role do content creators play in video games? And how can brands take advantage of this?
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Gamers and content creation: why video games are community-driven

Learn how user-generated content (UGC) is at the heart of video games, with new insights developed by etermax in collaboration with the Inter-American Development Bank
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From spectators to protagonists: The impact of gamification on mass events

We developed the ‘World Cup Trivia’ for PedidosYa offering users a gamified experience inspired by Trivia Crack.