To celebrate International Gamer’s Day, we share a new white paper where we explain the benefits of Gaming

From etermax Brand Gamification™ we put together this exclusive content to understand the biggest audience in the world: gamers.

What effects do games have on our brains? How does Gaming help us connect with the people around us and even with people we have never seen before? How do video games make us feel? In short, who are we when we play?

In this report you will get in-depth answers to these questions along with tips for a successful gaming campaign strategy.